Roger L. Martin – Global Peter Drucker Forum BLOG https://www.druckerforum.org/blog Wed, 17 Feb 2021 12:05:14 +0000 en-US hourly 1 https://wordpress.org/?v=6.2.4 Leaders Need to Harness Aristotle’s 3 Types of Knowledge by Roger Martin, Richard Straub, and Julia Kirby https://www.druckerforum.org/blog/a-leadership-lesson-from-the-covid-crisis-by-roger-martin-richard-straub-and-julia-kirby/ https://www.druckerforum.org/blog/a-leadership-lesson-from-the-covid-crisis-by-roger-martin-richard-straub-and-julia-kirby/#respond Fri, 06 Nov 2020 18:23:43 +0000 https://www.druckerforum.org/blog/?p=2961 […]]]>

Or, just as bad, you’ll trust your instincts on a matter where a straightforward data analysis would expose how off-base your understanding is.

Mistakes like this happen all the time, because different kinds of human effort require different kinds of knowledge. This is no novel claim of our own — it’s only what Aristotle explained more than 2,000 years ago. He outlined distinct types of knowledge required to solve problems in three realms. Techne was craft knowledge: learning to use tools and methods to create something. Episteme was scientific knowledge: uncovering the laws of nature and other inviolable facts that, however poorly understood they might be at the moment, “cannot be other than they are.” Phronesis was akin to ethical judgment: the perspective-taking and wisdom required to make decisions when competing values are in play — when the answer is not absolute, multiple options are possible, and things can be other than what they are. If you’re a farmer designing an irrigation system or a software engineer implementing an agile process, you’re in the techne realm. If you’re an astronomer wondering why galaxies rotate the way they do, you’re in the epistemic realm. If you’re a policymaker deciding how to allocate limited funds, you’re in the phronesis realm.

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The reason that Aristotle bothered to outline these three kinds of knowledge is that they require different styles of thinking—the people toiling in each of these realms tend toward habits of mind that serve them well, and distinguish them from the others. Aristotle’s point was that, if you have a phronetic problem to solve, don’t send an epistemic thinker.

But imagine that you’re a leader of a large enterprise that has challenges cropping up regularly in all three of these realms. There are plenty of techne problems as you work to adopt effective methods and tools in your operations. You also have epistemic challenges; anything you approach as an optimization problem (like your marketing mix or your manufacturing scheduling) assumes there is one absolutely right answer out there. And firmly in the realm of phronesis would be anything you label a “strategic” matter — decisions on mergers and new product launches, for example, involving trade-offs and recognizing that the future holds various possibilities. As a leader presiding over such a multifaceted organization, it’s a big part of your job to make sure the right kinds of thinking are being marshaled to make those different kinds of decisions. This means that you personally need to have some facility with all the different modes of thinking — at least enough to recognize which one is the best fit to a given problem, and which people are particularly adept at it.

That’s all the more true for the largest leadership challenges in the modern world, those that are scoped so broadly and are so complex that all these kinds of thinking are called for by one problem, in one facet or another. Think, for example, of a corporation facing a liquidity crisis. Its leaders need to marshal epistemic expertise to discover the optimal resolution of loan covenants, issuance restrictions, and complex financial instruments — and the phronetic judgment of where short-term cuts will do least damage in the long run.

This brings us to the Covid-19 global pandemic and the challenges it has presented to leaders at all levels — in global agencies, national and local governments, and businesses large and small. To be sure, almost all of the world was blindsided by this catastrophe and early missteps were unavoidable, particularly given misinformation at the outset. Still, it has now been 10 months since patient zero. How can the devastation still be running so rampant — and have segued, unchecked, from deadly disease to economic disaster?

Our diagnosis, not as medical experts but as students of leadership, is that many leaders stumbled in the fundamental step of determining the nature of the challenge they faced and identifying the different kinds of thinking that had to be brought to bear on it at different points.

In the early weeks of 2020, Covid-19 presented itself as a scientific problem, firmly in the epistemic realm. It immediately raised the kinds of questions to which absolute right answers can be found, given enough data and processing power: What kind of virus is it? Where did it come from? How does transmission of it happen? What are the characteristics of the worst-affected people? What therapies do most to help? And that immediate framing of the problem caused leaders — and the people they influence — to put enormous weight on the guidance of epistemic thinkers: namely, scientists. (If one phrase should go down in history as the mantra of 2020, it is “follow the science.”)

In the U.K., for example, this translated to making decisions based on a model produced by researchers at Imperial College. The model used data collected to date to predict how the virus would spread in weeks to come (quite inaccurately, unfortunately). At the frequent meetings of the Scientific Advisory Group for Emergencies there was one government official in attendance, and early on, he tried to inject some practical and political considerations into the deliberations. He was promptly put in his place: He was only there to observe. Indeed, members expressed shock that someone from the world of hashing out policy would try to have influence on “what is supposed to be an impartial scientific process.”

But the reality was that, while scientific discovery was an absolutely necessary component of the response, it wasn’t sufficient, because what was happening at the same time was an escalation of the situation as a social crisis. Very quickly, needs arose for tough thinking about trade-offs — the kind of political deliberation that considers multiple dimensions and is informed by different perspectives (Aristotle’s phronetic thinking). Societies and organizations desperately needed reliable processes for arriving at acceptable balances between factors of human well-being too dissimilar to plug into neat equations. Pandemic response was not, as it turned out, a get-the-data-and-crunch-the-numbers challenge — but since it had been cast so firmly as that at the outset, it remained (and remains) centered in that realm. As a result, leaders were slow to begin addressing these societal challenges.

What was the alternative? What should a great leader do in such a crisis? We believe that the right approach with the Covid-19 pandemic would have been to draw on all the relevant, epistemic knowledge of epidemiologists, virologists, pathologists, pharmacologists, and more — but to ensure that the scope of the problem was understood as broader than their focus. The tendency of the epistemic habit of mind is to go narrow, into pockets of science where it is possible to arrive at absolute, can’t-be-otherwise answers. The right approach would have been to factor those contributions into what was understood from the outset to be a sprawling, complex system of a challenge that would also call on holistic thinking and values-balancing decisions. If leaders had from the outset framed the pandemic as a crisis that would demand the highest level of political and ethical judgment, and not just scientific data and discovery, then decision-makers at all levels would not have found themselves so paralyzed — regarding, for example, mask mandates, prohibitions on large gatherings, business closures and re-openings, and nursing home policies — when testing results proved so challenging to collect, compile, and compare.

We admit we are painting with a broad brush here, undoubtedly some leaders balanced competing priorities and managed the calamities of 2020 more effectively than others. Our objective here is not to point fingers but simply to use the extremely prominent example of Covid-19 to underscore a fundamental but under-appreciated responsibility of leadership.

Part of your job as a leader is to frame the problems you want people to apply their energies to solving. That framing begins with comprehending the nature of a problem, and communicating the way in which it should be approached. Calling for everyone to weigh in with their opinions on a problem that is really a matter of data analysis is a recipe for disaster.  And insisting on “following the science” when the science cannot take you nearly far enough is a way to paralyze and frustrate people beyond measure.

This ability to size up a situation and the kinds of knowledge it calls for is a skill you can develop with deliberate practice, but the essential first step is simply to appreciate that those different kinds of knowledge exist, and that it’s your responsibility to recognize which ones are called for when. Aristotle’s efforts notwithstanding, most leaders haven’t thought much about realms of knowledge and what problems they can solve. Expect that to change as enterprises, and societies, take on increasingly complex and large-scale challenges — and leaders are increasingly judged on the thinking that goes into them.

This article was originally published at HBR.

This article is one in the “shape the debate” series relating to the fully digital 12th Global Peter Drucker Forum, under the theme “Leadership Everywhere” on October 28, 29 & 30, 2020.
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The Gaming of Games Roger L. Martin https://www.druckerforum.org/blog/the-gaming-of-games-roger-l-martin/ https://www.druckerforum.org/blog/the-gaming-of-games-roger-l-martin/#comments Wed, 17 Oct 2012 17:42:35 +0000 http://www.druckerforum.org/blog/?p=190 I have to admit that the thing I like most about Peter Drucker is how often he said things that were dismissed at the time as improbable, extreme or even wacko and 25 years later were considered so obvious that they are assumed to have always been the case. In 1954, he told managers that they should sit down with their direct reports every year and establish objectives by which they will be managed.  Sounded farfetched in 1954 but now you would be considered incompetent if you didn’t manage by objectives. In 1966, he told the business world that its important players would soon be ‘knowledge workers’ not the physical workers that it was used to managing and that managing knowledge workers would be completely different.  That sounded farfetched in 1966 (and even more so in 1959 when he coined the term), but now it is barely an interesting concept because it is so obviously true.  In 1976, he predicted that workers were on the verge of finally owning the means of production, but rather than through a Marxist revolution, it would occur through the stock ownership via their pension funds.  Seemed like an over-the-top prediction in 1976, but 25 years later, it was obviously true.

 

Given the importance with which Peter viewed pension funds – essentially as the savior of modern capitalism – it is interesting to ask what he would think about the central role they now play in stock lending worldwide.  Stock lending is somewhat of a murky business.  Any institution that owns a share of stock can lend it out and earn a fee for the providing that service. The value of stocks lent at any given time is open to great debates. The International Securities Lending Association estimated the value of outstanding stock loans as $1 trillion in 2007. Finadium Institutional Investment Manager Survey estimated the size to be $4.7 trillion in 2007 and $2.5 trillion in 2008, and found over 90% of institutions surveyed engaged in stock lending.  So it is a gigantic business and almost all pension fund managers lend stocks, and due to their large size, are almost certainly the largest lenders of stocks.

 

This begs the question: Who is on the other side?  Who are the borrowers?  The answer is short-selling hedge funds and other proprietary traders.  They need to borrow stock in order to be able to short it.  So they borrow stock, short sell it, hope that it goes down in price, buy it back at the lower price, make a big profit, and return the stock back to the lender.

 

Let’s consider the systems dynamics of this relationship.  Pension funds are the most long-oriented investors in the entire capital markets.  They have 30, 40, 50 year obligations.  Their only interest is in having stocks increase in value over time to the highest level possible in order to meet their obligations to their pensioners.  In stark contrast, hedge funds have interest in maximum volatility because they make their biggest money on the 20% carried interest that they earn and that carried interest appreciates most with big movements in the securities which they hold. They couldn’t care less whether stocks go up or down. The only thing they care about is that stocks don’t move slowly and steadily; that would be bad for them.  Pension funds put in their hands the capacity to put a $1 trillion+ perpetual short on the world’s stock markets and on top of that, the capacity to jerk markets wildly up and down with how they execute their short positions.

 

And this is in the interests of pensioners how? It is disgraceful.  Yes, the pension funds can earn fees from stock lending that will measurably increase their annual returns.  But at the same time, it immeasurably reduces their long-term returns.  But since the latter is an opportunity cost not an easily measurable cost like the former, it isn’t counted.

 

But stock lending by pension funds combined with short selling by hedge funds is a key part of gaming the game of democratic capitalism.  The hedge funds simply trade and toll value.  They don’t care if they are damaging the capital markets on which they depend.  They contribute to volatility in legal and illegal ways.  By far the biggest enabler of this gaming is the pension funds who lend them the stock to engage in short-selling and on top of that, provide them lots of their funding through limited partner investments from their alternative investment portfolios.

 

Neither is in the interests of pensioners or democratic capitalism.  If we want to protect the good game of democratic capitalism against the gamers who would destroy it, we need to honor Peter Drucker’s memory by preventing pension funds from hurting their pensioners by enabling hedge funds.

 

 

AUTHOR:

Roger L. Martin has served as dean of the Rotman School of Management, University of Toronto since 1998.  His research work is in Integrative Thinking, Business Design, Corporate Social Responsibility and Country Competitiveness. He has written 14 Harvard Business Review articles and published seven books. In February 2013, his eighth book, Playing to Win: How Strategy Really Works, co-authored with former P&G CEO AG Lafley, will be released (HBR Press, 2013). In 2011, Roger placed 6th on the Thinkers50 list, a biannual ranking of the most influential global business thinkers. In 2010, he was named one of the 27 most influential designers in the world by BusinessWeek. In 2007 he was named a BusinessWeek ‘B-School All-Star’ for being one of the 10 most influential business professors in the world. BusinessWeek also named him one of seven ‘Innovation Gurus’ in 2005.  Roger received his  MBA from Harvard Business School.

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